What the score means
An AEO audit checks whether AI answer engines can find, read and understand your website. Each check is weighted by how much it affects AI visibility. Blocked AI crawlers and content that only appears with JavaScript weigh most, because they stop AI tools from reading you at all.
| Check | Why AI answer engines care |
|---|---|
| AI crawlers in robots.txt | OAI-SearchBot, PerplexityBot, Claude-SearchBot and Bingbot fetch the pages AI answers are built from. |
| Readable without JavaScript | Most AI crawlers read raw HTML and don’t run scripts. |
| Structured data | Tells machines your name, product, prices and links in a format they parse reliably. |
| Question-style content | AI answers are answers to questions. Pages that ask and answer them get quoted. |
| Sitemap and llms.txt | Help crawlers find every page, and give AI tools a short summary of who you are. |
| Title, description, H1, canonical | The basic signals search engines, and the AI tools built on them, use to know what a page is about. |
After the audit
Fixing access problems is quick. Getting recommended takes more: pages that answer your buyers’ questions, and mentions on the sites AI tools read. See which brands AI names in 15 categories in the AEO Index, read what AEO is, or let our AEO agency do it for you.
