Generative engine optimization agency

A GEO agency for software companies.

Generative engines write one answer from a few pages. We make your pages the ones they quote, so your product is named when buyers ask ChatGPT, Perplexity, Gemini or Google.

Get started
Naveen

Not sure it fits?

Text Naveen, the founder(+91) 7755047931

What generative engine optimization is

Generative engine optimization (GEO) is the practice of shaping your content and reputation so generative AI search engines select, quote and cite you in their answers. The term comes from a 2023 research paper, “GEO: Generative Engine Optimization”, by researchers from Princeton and IIT Delhi among others, which tested what makes a page more likely to show up in AI-generated answers.

GEO vs AEO vs SEO

SEOAEOGEO
GoalRank a linkBe the answerBe quoted in the generated answer
WhereGoogle, BingAI assistants, snippets, voiceChatGPT, Perplexity, Gemini, AI Overviews
Measured byRankings, clicksMentions, citationsVisibility in generated answers

In practice AEO and GEO are the same job with two names. Both depend on SEO, because generative engines search the web before they write. More in AEO vs SEO.

What the research says works

The GEO paper tested nine ways of rewriting a page and measured how visible it became in generated answers. Three stood out:

  • Quotations from credible people or sources.
  • Statistics in place of vague claims.
  • Cited sources that back up what the page says.

Those raised visibility by up to about 40%. Keyword stuffing, the old SEO habit, did little or nothing. Clear, fluent writing also helped. Our page work follows this: answer first, then the numbers, the quotes and the sources.

Our GEO services

  • Prompt tracking across ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews, weekly.
  • GEO page rewrites: direct answers, statistics, quotations and sources on the pages that should be cited.
  • New pages for prompts where a rival is cited and you aren’t: comparisons, alternatives, guides.
  • Crawler access: robots.txt, rendering, structured data and llms.txt. Check yours with our free audit.
  • Off-site mentions on the lists, reviews and communities generative engines draw from.
  • SEO underneath it all, because a page that doesn’t rank doesn’t get read.

See which software brands generative engines favor today in the AEO Index, and our first client’s results.

$1,500

Per month. One plan. We do the work.

We start with 3 months, because search and AI take time to catch up. After that it’s month to month. Or commit to 12 months and pay $1,000 a month.

Naveen

Questions about the price?

Text Naveen, the founder(+91) 7755047931

Each month, up to:

  • Tracking and fixes in AI answers✓
  • In-depth articles12
  • Fixes to the pages you have50+
  • Index checks and index requests✓
  • Comparison pages and free tools✓
  • A weekly report on what moved✓

Hiring out everything on this list costs about $25,000 a month at an SEO agency.

Get started

GEO questions.

What is a GEO agency?

A GEO (generative engine optimization) agency works on how generative AI search engines, like ChatGPT search, Perplexity, Gemini and Google AI Overviews, select, quote and cite web pages. The aim is to have your brand and your pages appear in the generated answer.

Is GEO the same as AEO?

In practice, yes. GEO comes from a 2023 research paper on generative engines; AEO (answer engine optimization) is the older marketing term. Both mean being in the AI-written answer. We use AEO on most of our pages and do the same work under either name.

What does GEO stand for in marketing?

In this context, generative engine optimization. Don’t confuse it with geo-targeting or local SEO, which are about a searcher’s location.

What GEO tactics actually work?

In the original GEO study, adding quotations, statistics and cited sources to a page raised its visibility in generated answers the most, by up to about 40%. Keyword stuffing did not help. We pair those on-page changes with ranking for the searches AI tools run, and with getting mentioned on the sites they cite.

How much does a GEO agency cost?

Ours is $1,500 a month for a 3-month start, then month to month, or $1,000 a month on a 12-month plan. It covers GEO, AEO and SEO in one plan.

Get named when buyers ask AI.

Get started
Naveen

Not sure it fits your site?

Text Naveen, the founder(+91) 7755047931